How to Design a Seriously Compelling Image-Focused Slide in PowerPoint

Okay, I get it. Some (but not all) of the PowerPoint tutorials I have on here are a little tedious for the average Joe to follow along with it.

So let’s go with an easy one today: I’m going to show you how to design a crazily good-looking slide using no more than 6 words of text and one image.


Create A Compelling Image-Focused Slide in PowerPoint

The Brief

To design something insanely compelling, there are two principles that need to be taken into account: a strong message and an enticing image.

The Engaging Message

First and foremost, find a message that triggers emotions. You’re looking for, what I like to call, a ‘one-line stunner.’

We’re looking for a short sentence (usually no more than 8 - 10 words) that delivers an umph to your audience, and that umph is characterized by how you make your audience feel.

In my case, I went with a message on money. I wanted the audience to feel like they were missing out by not using their financial resources adequately. 

So, instead of writing out a long and obscure message like “If you do not take part in this opportunity, you will miss out on potential gains to your wealth,” I settled for something a little more in-your-face:

“You’re leaving money on the table.”

Six words. That’s it.

But make no mistake, in the right context, and with the right audience, those six words can invoke fear into your audience; so much fear that they’ll be looking to you (the presenter) as their savior.

The Compelling Image

Since money is the core focus of this slide, it only makes sense to use images of money to compliment the message.

But we’re not looking for just any image of money. No, we needan image that shows a lot of money.

I’m talking fat stacks of cash.

So I settled for this image that I found over at KissPNG. With a little editing and photo manipulation (I’ll get into that in the tutorial) I think we’ll be golden. Pun-intended.

Easy, Right?

PowerPoint doesn’t have to be that hard. All you have to do is get a feel for how the different features of PowerPoint play together. And when you do, you’ll be able to create something truly exceptional.

Yousef "Yoyo" Abu Ghaidah

Yousef "Yoyo" Abu Ghaidah

Yousef "Yoyo" Abu Ghaidah is a PowerPoint ninja that founded Slide Cow, a learning platform for all things PowerPoint, presentations and public speaking. When he's not designing slides or giving presentations, he's on another coffee run.
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