How to Make a Funnel Infographic in PowerPoint (That Doesn’t Suck)

If you're one of those guys who use PowerPoint's Smart Art options to create a funnel infographic, then it's time to stop.

Truthfully? Those things are so ugly that they make onions weep.

Why not up your PowerPoint game a little bit and make a funnel infographic doesn't look like crap?

I mean, just look at this.

Is the slide above really what you want your audience to know you for?

Smart Art funnels are terrible. It’s time for you to really focus on different design components that can take a funnel and turn it into something great.

And as always, I’m here to help.

I’m going to teach you how to create a funnel in PowerPoint (oh, and it doesn’t suck).


How to Make a PowerPoint Funnel That Doesn't Suck!

I usually make my tutorials so easy that a four-year-old can do them, but this tutorial is a little bit intimidating. There’s just a lot of customized shapes that have to be made in order to make this slide fit its purpose.

It’s not too much to worry about though — if you follow the steps in the video to the letter, you should be able to get a good grasp of things. Watch everything in action below.

What You'll Learn

The video will teach you how to:

  • Design a customized funnel diagram in PowerPoint using a stupid amount of shapes.
  • Create a 3D-perspective effect in PowerPoint.
  • Make the infamous curved Arrow in PowerPoint (like a boss, of course).
  • Reinforce whatever theme you made with the appropriate fonts, colors and text.

Looking For Editable Icons?

If you don’t know how to bring fully editable icons into your PowerPoint slides, then check out this tutorial that will teach you how to do just that!

That's A Wrap!

A funnel graphic like this is usually used when you want to describe how somethings transforms into something else.

For example, Marketing folks may want to use this funnel to describe the process that customers go through when purchasing a company's products.

Possibilities are endless, but one thing's for sure.

You'll never have to Google "cool PowerPoint funnel templates" ever again. You can make your own funnel graphic that dazzles!

Yousef "Yoyo" Abu Ghaidah

Yousef "Yoyo" Abu Ghaidah

Yousef "Yoyo" Abu Ghaidah is a PowerPoint ninja that founded Slide Cow, a learning platform for all things PowerPoint, presentations and public speaking. When he's not designing slides or giving presentations, he's on another coffee run.
  • There are a couple of thigs I really like about that diagram. The 1st is the colours – low saturation looks far better than the vivid colours used in so many PPT templates.

    And 2nd is the callout lines with little dots on them. A guy I worked with recently had trained as a graphic designer and used callouts just like that in his designs. That’s one tip I learnt from him, and am now using myself.

    I just posted about how to make your slides stand out, and 2 tips I mentioned were to use muted colours, and callouts with dots or rings on the end! Clearly, you’ve got great design skills, so what’d be your top tips for stand-out slides?

  • Craig,

    My top tip would be to never, ever be afraid to try new things. A lot of people are too scared to even add some creativity to their slides because they want to be “professional.” I’m against this, because making the effort to go the extra mile may well pay-off in the long run. Of course, it doesn’t work all the time. But the idea here is to keep trying new things and see what sticks, rather than stick to the boring, mundane slides that we’re all aware of.

  • Yoyo, I’d like to refer to this as an example of a very professional-looking diagram. To let my readers see what I mean about the colours and callouts etc, are you OK if I include the PNG in my post (plus of course a link to your post)?

  • This is beautiful and the tutorial was so awesome. I really appreciate the fast, straight-to-the-point approach.

  • When you “union” those circle though, it makes them stick together and you can’t unstick them. When you go to make them darker later in the tutorial, it doesn’t end up working because they’re all joined together. 🙁

  • Hey Alex,

    I believe they should “stick together” for the overlay effect, though.

  • Wonderful tutorial and really enjoyed Yoyo’s excitement for what he’s creating and teaching. A lot of steps but great end result, better than I’ve seen elsewhere and he kept in light and entertaining.

  • Tired of making boring presentations that don’t get results?

    We can help.